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MEDIA & ANALYTICS MANAGEMENT



smarter way to work



who we are



Media Analytics is a team that is built of Media and Data Science professionals to help you make better and faster decisions on Media. Whether this includes your Marketing Mix complexities, or how/when to use Multi Touch Attribution, or how do we dig in the sales and Nielsen data to help solve my Brand and Marketing team's challenges. What solution will answer X for me? Let us know what you need, long term, or short. Which vendors should I pick. How do I improve my Analytic and Data Science processes to help my team make smarter and faster decisions?



MARKETING MIX and OPTIMIZATION



Marketing Mix is complex, but important to understand how to invest my media dollars?

- What questions should I ask my MMM vendor/teams?

- My results are taking too long to make decisions. How can I reduce cycle time?

- What tools can I use to test model validity?

- How can I work better with my agencies?

- Can someone handle this process for me, who can align agency, IT, data, modeling and presentations?



MULTI TOUCH ATTRIBUTION



MTA is complex. Questions that most companies have:

- Which MTA partnership is right for me?

- How can I use MTA and bring down my costs?

- Where can I use MTA, vs not?

- What is Real Time Optimization? Can I get there?

- I have a platform, but cannot make the best use of it. I need consulting?

- How do I compare MTA vs MMM?



CUSTOM ANALYTICS



There are a number of tools and data science techniques to answer questions. We focus on:

- Digital Analytics

- Digital Transformation and Strategy Roadmap

- Customer Journey

- A/B test design

- KPI scorecards

- Industry practices





CONTACTUS@QUIRE.TECH



Media Analytic and magnagement